Amazon Fresh

Retail & E-commerce

Amazon Fresh

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About the brand ❤️

Amazon Fresh is an American grocery retail and delivery service launched by Amazon in 2007, originally as an invitation‑only online grocery delivery platform. Over time it evolved into a hybrid brand offering same‑day or next‑day delivery of fresh produce, perishables, household essentials, and other grocery items in multiple markets worldwide. In 2020 Amazon expanded the concept into physical grocery supermarkets using advanced technology like Just Walk Out and Dash Carts, blending digital convenience with in‑store shopping. However, in January 2026 Amazon announced that it would close all physical Amazon Fresh stores (most by February 1, 2026), shifting focus back to online grocery delivery and integrating with its broader e‑commerce and Whole Foods operations. Today the brand continues to serve customers through online platforms and delivery services in numerous cities and countries.

Founded: 2007

Headquarters: Seattle, Washington, United States of America (the)

Owner: Amazon.com, Inc.

https://www.amazon.com/fresh