About the brand ❤️
Basler Versicherungen is the German‑market brand of the Swiss insurance group Bâloise Holding AG, originally founded in 1863 in Basel, Switzerland, as the Basler fire insurance company. Today, it operates in Germany under a Hamburg-based arm, having rebranded several local insurers (e.g. Deutscher Ring) between 2012 and 2014. Bâloise Holding AG, the parent company, was organized as a Swiss holding in 1962 and remains publicly listed. Basler offers life, property‑casualty, pension, and banking services via baloise.de (Germany) and baloise.com (Switzerland).
Founded: 1962
Headquarters:
Hamburg, Germany
Owner: Bâloise Holding AG
https://www.baloise.de/