About the brand ❤️
Beko is a Turkish home appliance and consumer electronics brand established in 1955 in Istanbul by Vehbi Koç and Leon Bejerano. It operates under Arçelik A.Ş., which is part of the Koç Holding group. Beko produces a wide range of goods including refrigerators, washing machines, dishwashers, ovens, and televisions, and markets them globally in over 100 countries. Known for providing reliable appliances with modern design and value, Beko emphasizes sustainable and healthy living. The brand has undergone strategic growth, including major moves in Europe via the recent formation of “Beko Europe,” a joint venture combining Arçelik’s and Whirlpool’s European appliance operations.
Founded: 1955
Headquarters:
Istanbul, Türkiye
Owner: Arçelik A.Ş.
https://www.beko.com/
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