About the brand ❤️
The Brisbane Lions are a professional Australian rules football club based in Brisbane, Queensland, Australia. Formed on 1 November 1996 through the merger of two historic clubs — the Fitzroy Football Club and the Brisbane Bears — the team entered the Australian Football League (AFL) in 1997. The club plays its home matches at The Gabba, a major sporting venue in Brisbane, and competes with both men’s and women’s teams in the AFL and AFLW competitions, respectively. Over their history, the Lions have become one of the most successful clubs of the modern era, winning multiple premierships and establishing a strong fanbase across Queensland and Australia. They are governed by a board of directors and executive leadership and continue to participate at the highest level of Australian rules football without interruption. The club’s identity blends tradition from its predecessor teams with a contemporary sporting culture, emphasizing community involvement, elite performance, and development pathways for players. Brisbane Lions’ distinctive maroon, blue, and gold colours and iconic roaring lion emblem reflect both its competitive spirit and rich heritage in Australia’s national sport.
Founded: 1996
Headquarters:
Brisbane, Queensland, Australia
Owner: Brisbane Bears-Fitzroy Football Club Limited
https://www.lions.com.au/