About the brand ❤️
Google Play Points is a loyalty and rewards program tied to the Google Play digital marketplace that lets users earn points for purchases made through the Play Store, including apps, games, in‑app items, movies, books and subscriptions. Members can also accumulate points by downloading selected free apps and participating in special promotions. Points can be redeemed for Google Play Credit, used toward future purchases, or exchanged for in‑app rewards like game items and discounts. The program features tier levels — such as Bronze, Silver, Gold and Platinum — that unlock additional perks based on accumulated points. First launched in 2018 in Japan and later expanded to South Korea, the U.S. and other regions, Play Points aims to incentivise engagement within the Play ecosystem by rewarding user activity and boosting retention across Google’s mobile content offerings.
Founded: 2018
Headquarters:
Mountain View, California, United States of America (the)
Owner: Google LLC
https://play.google.com/store/account/points
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