About the brand ❤️
Guild Eagles was an esports team brand competing in Counter-Strike 2 (CS2) under the umbrella of Guild Esports & Gaming Ltd, a United Kingdom-based professional esports organization. Founded as Bad News Eagles before it was signed and rebranded by Guild in 2023, the team consisted of international players and competed in major CS2 events, including qualifiers and World Cup regional competitions. The Guild Eagles identity was part of a broader strategy by Guild to expand its competitive presence across titles and regions, gaining a dedicated following in the esports community. The parent company, Guild Esports, was one of the first publicly traded UK esports firms and attracted high-profile backing, including involvement with the Beckham brand early in its history. However, facing financial difficulties, Guild Esports & Gaming was officially closed in August 2025, which impacted all its competitive rosters and branded teams including Guild Eagles. Despite its relatively short existence, the brand represented competitive CS2 participation and contributed to the organization’s footprint in global esports.
Founded: 2019
Closed: 2025
Headquarters:
London, England, United Kingdom of Great Britain and Northern Ireland (the)
Owner: Guild Esports & Gaming Ltd / DCB Sports
https://www.guildesports.com/
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