About the brand ❤️
I Love New York is a world-famous tourism slogan and logo created in 1977 to promote travel throughout New York State. Designed by graphic artist Milton Glaser, the simple heart-shaped symbol paired with bold lettering quickly became an enduring emblem of New York’s spirit and appeal. Owned and managed by Empire State Development, the mark was first used in 1977 and officially registered in 1989. Today, it appears on a wide range of merchandise, advertisements, and promotional materials, symbolizing both the vibrancy of New York City and the beauty of the entire state.
Founded: 1977
Headquarters:
633 Third Avenue, New York, NY 10017, United States of America (the)
Owner: Empire State Development (ESD)
https://www.iloveny.com/