About the brand ❤️
Insiders is a Swiss sports‑technology company specializing in high‑precision wearable sensors and data systems for athletic performance, live competitions, and storytelling in sports. Based in Lausanne, it evolved from a predecessor brand called Advanced Sport Instruments and rebranded as Insiders in 2023 to reflect broader ambitions in endurance sports, broadcasting, fan engagement, and enriched data ecosystems. The company offers devices (such as INTENSE, INSPIRIT) and back‑end APIs to integrate real‑time tracking data for teams, events, broadcasters, sponsors and developers. It works across sports like cycling, soccer, mountain disciplines, and triathlon, with deployments globally.
Founded: 2012
Headquarters:
Lausanne, canton of Vaud, Switzerland
https://insiders.live/
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