About the brand ❤️
Milky Way (Europe) is a chocolate bar brand produced by Mars, Incorporated, differing from its American counterpart in recipe and texture. Introduced as part of the Milky Way line created in 1923, the European version features a light whipped nougat center covered in milk chocolate, without caramel. It is widely sold across Europe and other regions, where it is known for its airy consistency and mild sweetness. The brand is part of Mars’s global confectionery portfolio, which includes many well-known chocolate products distributed worldwide.
Founded: 1923
Headquarters:
McLean, Virginia, United States of America (the)
Owner: Mars, Incorporated
https://www.mars.com
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