About the brand ❤️
Schauma is a long-standing German hair-care brand best known for its shampoos, conditioners, and treatment products designed for everyday family use. Launched in 1949 under the Schwarzkopf name, Schauma quickly became one of Germany’s most recognizable and widely used shampoo brands, pioneering cream shampoo formulas and later expanding into varieties tailored for different hair types and needs. Today the brand is part of the portfolio of Henkel AG & Co. KGaA, a major global consumer goods company headquartered in Düsseldorf. Schauma’s products are marketed internationally, available in over 50 countries with a broad range of lines including anti-dandruff, repair, volume, moisture, and men’s care variants. The brand emphasizes effective cleansing and hair nourishment at accessible price points while maintaining its heritage of German hair-care expertise and family-oriented positioning.
Founded: 1949
Headquarters:
Düsseldorf, Germany
Owner: Henkel AG & Co. KGaA
https://www.schauma.com/
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