About the brand ❤️
Super 10 is a Chilean discount supermarket brand operating primarily in neighborhood and convenience-focused formats across the country. Founded in 2007 and headquartered in Santiago, the chain is owned by SMU S.A., a major retail group that also operates other well-known supermarket brands in Chile. Super 10 targets value-oriented consumers by offering a compact store layout, competitive pricing, and a curated assortment of everyday groceries and household essentials. The brand emphasizes accessibility, proximity, and efficiency, making it popular in urban and residential areas where quick shopping trips are preferred. As part of SMU’s retail portfolio, Super 10 continues to expand and adapt within Chile’s competitive grocery market, focusing on affordability and convenience while maintaining steady nationwide presence.
Founded: 2007
Headquarters:
Santiago, Chile
Owner: SMU S.A.
https://www.super10.cl/
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