About the brand ❤️
Vimto is a British soft drink brand known for its distinctive purple color and mixed-fruit flavor. The drink was created in 1908 in Manchester by John Noel Nichols, originally marketed as a herbal health tonic called “Vim Tonic” before being renamed Vimto in 1912. Its recipe combines grape, raspberry and blackcurrant juices with a secret blend of herbs and spices. Over time the beverage evolved from a medicinal cordial into a popular soft drink sold in carbonated, still and concentrated forms. Today Vimto is distributed in more than 60 countries and has become especially popular in the Middle East during Ramadan.
Founded: 1908
Headquarters:
Newton-le-Willows, Merseyside, England, United Kingdom of Great Britain and Northern Ireland (the)
Owner: Nichols plc
https://www.vimto.com/