Polaroid Originals

Technology

Polaroid Originals

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About the brand ❤️

Polaroid Originals was a photography company created to revive instant film production after the decline of the original Polaroid Corporation. Founded in 2008 as The Impossible Project, it focused on preserving analog instant photography by producing compatible film for classic Polaroid cameras. The company later expanded into manufacturing new instant cameras and accessories. In 2017, after acquiring the Polaroid brand, it rebranded as Polaroid Originals and unified legacy technology with modern design. By 2020, the brand name was simplified back to Polaroid, continuing its mission of analog creativity and instant photography innovation.

Founded: 2008

Headquarters: Amsterdam, Netherlands (the)

Owner: Smolokowski family

https://www.polaroid.com/en_gb/