About the brand ❤️
Gaieté is a Vietnamese online-only women’s fashion brand, launched around 2020. It is headquartered in Ho Chi Minh City and operated by Công ty Gaiété Việt Nam. The brand is celebrated for its maximal floral designs, high-quality fabrics, and detailed stitching. Its identity emphasizes intimate customer experiences — guitars of thought went into the eco-friendly packaging and “mystery box” unboxing to make delivery feel special. Gaieté’s philosophy centers on joy, elegance, and a graceful connection to the natural world.
Founded: 2020
Headquarters:
Ho Chi Minh City, Viet Nam
Owner: Gaieté Vietnam Company
https://gaiete.co/
